Watson House, Green Quarter

Leading developers run their business to tight schedules. This means that InStyle’s expertise and experience was invaluable in helping them save time and money without forgoing quality. The success of Berkeley’s new development in West London’s Green Quarter has caught the imagination and attention of investors and tenants alike: causing expectations to run high.

When a two-bedroom apartment in the scheme remained unsold after six months, a proactive approach was imperative. Our design team was more than ready to take on the challenge. Interior designer, Rianne Blake and Sales Manager, James McNeill took the lead in finding out just exactly what the target market required, and soon came up with a range of options and solutions that would guarantee a successful sales outcome.

The property exceeded expectations by selling immediately after furnishing was completed!

James McNeill, Associate Director at InStyle Direct

The client specified that the colour scheme for the walls should not include blue or green as per the other units as was keen to differentiate the property from these.

The client’s brief called for ‘bold and interesting’ interiors to make the property stand out and promptly sell. Using our Gold package, we were able to keep costs reasonable. Adding a range of upgraded accessories gave a premium result without the price tag.

– Rianne Blake, Interior Designer at InStyle Direct

Rianne was able to use savings made by using an upgraded, entry-level package to introduce complementary, bespoke window dressings. This carefully managed approach to the budget also enabled the team to upgrade the master bed which to the surprise of many, often makes a generous space appear even larger.

The results were immediate and impressive. The apartment sold straight away, leaving the client more than happy to commission us for further work which we are currently engaged in. Our relationship with Berkeley goes from strength to strength.

Watson House, Green Quarter

Why Choose Us

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35+ Years of Experience
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In-House Designs
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Installed within 48 hours
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Furnishing Packs From £3,295
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Guaranteed to last
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Customised Furniture Packages

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    What Our Customers Say

    • Very good service and good products. Thanks Pramod and your team!

      Leah - Google Review


    • Marc provides not only good & professional advice but always value for money recommendations

      SK Chng - Google Review


    • We had an excellent experience working with the InStyle team, namely James and Nicole. We moved to a 2 bedroom home in Greenwich and wanted it professionally furnished and designed... read more

      Aayushi Madani - Google Review


    • Was not sure what I was going to get but from start to finish this was a beyond expectation experience. Mark and his team excelled in every respect and were... read more

      Satish Kapoor - Google Review


    • I am very pleased with how the team handled the job. They were on time and had the attention on detail every customer seeks. Great job and keep going!

      Pavlos Vasileiadis - Google Review


    • My family’s experience working with InStyle Direct was wonderful and fuss-free from beginning to end. A very special mention and our deepest thanks goes to our designer Eneth who was... read more

      Rachel Ho - Google Review


    • I had a wonderful experience with inStyle through James and Anna who quickly put me through what I needed for my two bedroom apartment What struck me was their timing... read more

      Marcel Liekenjie - Google Review


    • Am really impressed and thankful for your great service toward the furnishing of our apartment...... instyle direct is by far the best with its great quality products and brilliant... read more

      Cosmecto - Google Review


    • I chose InStyle to help me furnish my new home, high up in a new build in Canary Wharf. The service was excellent from start to finish. James... read more

      Karen Ross - Google Review


    • Very satisfied with the entire experience end to end, from the initial discussions around various options (handled with patience and professionalism) to the quality of the products and the excellent... read more

      Marius Floca - Google Review


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