Transforming 250 City Road into a Landmark of Exceptional Living with Stunning Interiors

Out of the few standout locations, 250 City Road shines as a truly unique and distinguished urban living destination that leaves a lasting impression. Berkeley’s upscale Zone 1 project has redefined lavish living by seamlessly blending contemporary aesthetics with the ease of city living, setting a new standard for luxury. Over the past ten-plus years, InStyle Direct has been the epitome of helping Berkeley to renovate properties. Our strong partnership has led to the creation of beautiful interiors that add value to homes and investments.

Our furnishing services have been instrumental in styling nearly 100 units in this landmark project, offering optimised rental returns in our Investor and Gold Packs as well as tailored solutions for discerning homeowners and also Diamond for homeowners looking for efficient yet high-quality solutions. At InStyle Direct, it’s not only about creating the right furnishings; it is about crafting interiors that enhance everyday living while ensuring that properties either function fully as welcoming homes or stand out in a competitive market.

Investor-Ready & Homeowner-Approved: Furniture solutions for every need

A flagship development by Berkeley, 250 City Road is a 930-unit mixed-used community offering stylish studios with one-, two and three-bedroom apartments and penthouses, all consisting of winter gardens, balconies, or terraces. But the grandeur doesn’t stop there- residents also enjoy access to a 190-room 4-star hotel, Grade A office spaces, creative workspaces and premium retail units.

Because of the prestigious location, the property owners wanted interiors that matched the same level of sophistication and InStyle Direct was the perfect solution to this. Our Gold and Investor Packs, designed by experts, were the go-to option for developers and landlords looking for a hassle-free, high-quality furnishing solution. Homeowners with varying budgets opted for a mix of our Diamond and Bespoke furniture to make their homes feel more personal and show off their unique style and taste with more certainty.

Rental appeal and efficiency have been the top priority for the landlords in this area. Our Investor Packs ensure that properties are set up for rental with durable and cost-effective solutions in place.

The Investor Furniture Pack provides a mix of affordability and style and is offered in Pastel, Monochrome, and Vivid colour schemes to meet the needs of different properties. The Gold Furniture Pack elevates interiors by offering choices in Rose Gold, White Gold, and Yellow Gold, creating a sophisticated and luxurious look.

Our Diamond Furniture Pack makes spaces feel like a fancy retreat with top-notch furniture in three cool colour options. It’s perfect for homeowners who want their interiors to match their unique style. Meanwhile, with our Bespoke Furnishings, you can create custom designs for your City Road home, including custom upholstery and one-of-a-kind accents, to make sure your space feels completely unique.

Why InStyle Direct? A proven partner in high-end developments

We’ve done over 200 projects for Berkeley alone, so we’re good at making homes look amazing. Our stylish designs make things look better, boost rental income, make it easier to find tenants, and provide an easy furnishing process for investors and homeowners. We only use high-quality, strong furniture that meets high industry standards, so you can trust that it’ll last a long time. Our design team selects each piece by hand, giving each space a stylish and seamless look. Sustainability is a big part of who we are; we use ethical materials to ensure our supply chain is responsible.

We take care of all aspects, from design and delivery to installation and waste disposal, so you can have peace of mind. Our comprehensive solutions guarantee that properties are ready for occupancy without any issues or delays. At 250 City Road, we have set a new standard for high-quality interiors and are ready to incorporate that same level of excellence into other luxury developments. So, if you’re ready to partner with us, get in touch today!