Sugar House Island, Stratford

Services: Build to Rent
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InStyle Direct has completed the first two phases for a large scale PRS build-to-rent scheme for Vastint’s Sugar House Island, dubbed the Isle of Opportunity.

With over 500 furnished properties completed comprising rental units and show flats, we are now working with Vastint on the third phase of the development.

The first phase brought many challenges surrounding covid safe working, all of which were overcome with professionalism, seamless logistics and solution-focused approaches.

The work carried out on the first phase of properties increased the rent value by 20%, generating a waitlist for prospective renters.

Developer Vastint wanted a bespoke look within their specified budget, setting it apart from other new-build residential developments. This was achieved cost-effectively by using high-quality furnishing packages from our bespoke range to ensure superior quality and finish without compromising the rental return. Higher budgets were assigned to the show homes with carefully selected accessories and soft furnishings that gave each unit its own charm and presented a desirable yet attainable lifestyle.

The furnished apartments are modern yet full of character and designed to appeal to a broad range of professionals wishing to rent a property in east London and looking for that vibrant city lifestyle. Head Designer Max Prychidko’s ability to quickly visualise our client’s ideas and turn them into reality was key to the project’s success.
See other examples of rental unit and show homes we have furnished at the Vastint development.

After the rental success of our first collection of homes at Sugar House Island furnished by Instyle Direct, we wanted to continue our partnership with them. We appointed them to furnish our largest collection of homes at Sugar House Island. They have delivered consistently in very challenging times, and I am impressed with their commitment, market knowledge and professionalism. It has been a pleasure working with everyone, from the designers to the delivery and installation team. And I hope to continue this partnership in the coming years.

– Vastint, international real estate organisation

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    What Our Customers Say

    • InStyle Direct supplied all the furniture for our house. The furniture packages were premium and of a high quality. We chose the diamond pack, and all the items were well... read more

      Derick Mendonca - Google Review


    • Outstanding experience! The furniture arrived quickly, and the quality of the materials exceeded all expectations. I'd definitely recommend!

      Ionut Buciuleac (Benham and Reeves) - Google Review


    • Very happy with the furnishing services I received from InStyle. In particular the styling, colour choice, design and space management. The service was responsive to my requests and... read more

      Rishford Rathor - Google Review


    • Very nice design and setup. Smooth coordination even we contract InStyle remotely! Thanks.

      Simon Shum - Google Review


    • Instyle have been an absolutely incredible find. We originally talked to James as we were looking to furnish our new London apartment while being across the pond in the US.... read more

      James Kober - Google Review


    • I would definitely recommend the company and also use them again at my next purchase of apartment. I got the best service and advice from James and Maggie. Very pleased.... read more

      Rasik Mulji - Google Review


    • Brilliant service by their team of James and Maggie from start to finish, The apartment (ROYAL WHARF) fit out was planned and tastefully furnished and decorated from scratch, and apart... read more

      Mansukh Maher - Google Review


    • We were lucky to be introduced Instyle Direct to help us furnish our new apartment. We started off with a standard furniture package, and ended up having some customization, adding... read more

      Cecilia Chan - Google Review


    • I had a wonderful experience with inStyle through James and Anna who quickly put me through what I needed for my two bedroom apartment What struck me was their timing... read more

      Marcel Liekenjie - Google Review


    • Marc provides not only good & professional advice but always value for money recommendations

      SK Chng - Google Review


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