BEFORE & AFTER: Inspirational Transformation at 10 Park Drive

In this jaw-dropping transformation, an empty property becomes a stunning homely, usable space. Personal touches to this timeless interior included an antique-style, shabby chic master bed to add intrigue to the modern look. Watch the video below to see how designer Severina designed the apartment from the ground up and get inspiration from her mood boards.

 

 

Instyle Direct was recommended by notorious London Property Developers, Canary Wharf Group. When the client first got in touch, Max Prychidko, InStyle’s Associate Director, met them at the property to discuss the blank canvas. There they went through different colours, textures and fabrics.

10 Park View Flat

After the initial discussion, our Senior Interior Designer, Severina, met with the client for a consultation at the InStyle Direct HQ. They discussed the options in detail and decided on the fabrics and designs which Severina used to construct the inspirational mood boards.

“Moodboards bridge the gap between language and image to ensure we are on the same page as our client”
Severina Oborotova, Senior Interior Designer at InStyle Direct

10 Park Drive in Canary Wharf, interior design by InStyle Direct

The client was delighted with the initial round of mood boards which sped-up the process. Severina worked with the suppliers in our warehouse team to ensure the process went smoothly, then coordinated the installation with Canary Wharf Group and our installation team.

10 Park Drive in Canary Wharf

If you’d like to speak to one of our talented interior designers at InStyle Direct about an Interior Design project, however large or small, please contact us.

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Director

Author: Mansi Mehra

I joined InStyle Direct in 2007 after completing my MA in International Business at the University of Westminster. I've worked in every department in my 18 years with the company. In addition to serving the key functions of interior design and furnishing, I've contributed to accounts and logistics that have led me to acquire insights into all aspects of the business. My love for design and home interiors is fuelled by my passion to travel around the world and collect meaningful pieces of art that tell a bigger story. As much as I enjoy adorning my family home in London, I bring the same enthusiasm and energy into ensuring our clients get the best results for the time and money they invest to add value to their residences. My interest in repurposing vintage furniture and recommending high-value decor pieces that add character led me to identify a gap in the luxury market space. We launched Ani M Interiors, our range of high-end, bespoke design and furnishing solutions to address this gap and help clients create completely personalised interiors. I work out of InStyle Direct's Head Office in London, where we have a dedicated team that goes above and beyond to deliver the best results for our clients. As an avid follower of the latest home furnishing and interior design trends, I look forward to using this space and sharing some valuable industry insights and news from around the world.

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