white city living kitchen

Over 100 Furnished units for St. James, Landlords and Homeowners at White City Living

White City Living, developed by St. James, offers a unique blend of tranquillity and convenience. Situated in a community of 2,500 homes, it is surrounded by lush parks and gardens and is close to vibrant shopping and cultural hubs.

Since 2016, we have completed over 100 furnishing projects at the development for different end uses, including the developer, St. James (units and show homes), landlords, and homeowners.

white city living furnishing

We have diverse experience furnishing the White City units with different services depending on their usage. We’ve furnished extremely efficiently with our lower-priced packages for landlords to ensure speedy rents and personalised owner-occupier units with our tailored furnishing services.

An example of our most recent development success is the rapid sale of a White City Living unit which we furnished with our Gold Furniture Package. It sold out just one week after furnishing.

white city living bedroom

How InStyle Direct is transforming every corner of White City Living

Located in the White City area of London, the latest phase of White City Living is nearing completion in the first quarter of 2025. We have already worked on more than 20 projects in this new development phase, and we couldn’t be more thrilled to take on another one. The development includes 1,465 high-end studios and one- to four-bedroom apartments, including penthouses and duplexes. Our furnishings complement these residences’ bright, airy interiors and sleek, open-concept layouts.

With the newest White City Living Development, we enhance the interior spaces with our different furniture packages to blend different styles and design unique living areas. Our team of designers handpicks items that complement the vision, guaranteeing a unique and personalised appearance. We also provide the option to include feature walls in our packages to deliver captivating show-home aesthetics.

white city living dining table

The right furnishing can transform a bland space into a stylish retreat, and our bespoke window dressings are the real proof! The window treatments include tailored curtains or blinds made from high-quality fabrics that impeccably fit the windows, enhancing the stunning views.

The bathrooms and kitchens of White City Living for developers and landlords have been designed with three colour palettes that reflect the diversity of our furniture packs.

Our range of packages, including investor, gold, and diamond, seamlessly caters to every budget and goal to provide exceptional furnishings and materials at a reasonable cost.

white city living dining interior

High rental yields with stylish furniture packs starting at just £3,395

With a rental yield of 4% to 5% and a weekly premium of £75 to £100, White City Living has been an investment goldmine, making it a smart choice for maximising investment. Starting at just £3,395, our furniture packs are the secret weapon for investors and landlords looking to increase their ROI.

85% of our fully furnished properties are rented out within 48 hours, providing investors with excellent value. Additionally, our in-house production allows homeowners to save money while still getting good value for their investment.

With a team of experts and installers, we work together to transform spaces, turning them into a lucrative investment for rental or sale. Let us help you transform your property into a standout investment. Contact us today to learn more!

FAQs:

We understand that there is a range of needs and preferences for furnishing services at White City Living, having furnished over 100 units for the developer, private landlords, and homeowners. We make sure to consider a variety of requirements for developers, investors, and landlords. With this in mind, our furniture packs are created to accommodate all budgets and uses, ranging from extremely efficient packs to personalised interior solutions for homeowners
Yes! We curate the show homes to give our clients a glimpse of how their property would look once completed to provide confidence before purchasing. Our furniture packs, window dressings, and quick installations help clients maximise the appeal of homes, often leading to requests for the same furnishing packages from potential buyers.
We transform properties within 24 to 48 hours, including completing window dressings within a day. Our furniture packages have a return rate of less than 1% in the first year, showing the high quality of our products. Our expertise also includes furnishing stock units for developers, speeding up the sales process and ensuring the apartments look their absolute best.
Yes, we offer bespoke furniture solutions that provide efficient and affordable interior solutions. With our tailored services, we have completed various projects for homeowners. Investors and homeowners can also use bespoke customisations and furnishings to enhance the property's attractiveness, resulting in a quick sale at the desired price. Feature walls can also be added to create a show-home look that attracts potential buyers.
We usually send a quote within 24 hours of receiving your request. For a more detailed discussion, you can even schedule a meeting with our sales team at our showrooms to learn more about our furnishing services.
We usually require one to two weeks, but if you're on a tight deadline, we can accommodate shorter timescales, transforming properties within 24 to 48 hours. Homeowner projects vary given unique requirements.
Yes, we provide bespoke window treatments for all kinds of spaces. Additional window dressings, such as blinds and curtains are available too as add-ons to packages. We assure quick turnaround and competitive pricing through our in-house production.
Definitely! Please get in contact to visit the show homes we’ve furnished at White City Living. InStyle's quick response time and excellent service have caught the attention of other potential buyers interested in investing in this highly desirable location.

What Our Customers Say

  • James was extremely helpful and responsive from the get go, the entire process of getting our flat furnished while we were overseas was seamless and easy. We love the quality... read more

    Jasmin Amirul - Google Review


  • As an overseas home buyer, it is not easy to manage furniture installation remotely without a let agent. James and Alex are super efficient. They help me liaise with my... read more

    WJ Hu - Google Review


  • InStyle Direct have been professional from start to beginning. I can only recommend InStyle and would always use them again. Great team, great service, super reliable. Thank you very much!

    Heiko M - Google Review


  • As an overseas home buyer, it is not easy to manage furniture installation remotely without a let agent. James and Alex are super efficient. They help me liaise with my... read more

    Katrina Hu - Google Review


  • I chose InStyle to help me furnish my new home, high up in a new build in Canary Wharf. The service was excellent from start to finish. James... read more

    Karen Ross - Google Review


  • The In style Direct Team under the leadership James McNeill were extremely professional, receptive, passionate and extremely experienced. The Journey from start until completion of furnishing of both my 2... read more

    Selwa Al-Hazzaa - Google Review


  • I purchased the Diamond Furniture Package for my two-bed flat in London during the lockdown. The diamond furniture package made my flat look outstanding. Their service and the quality of... read more

    Olivia Wang - Google Review


  • InStyle Direct recently fully furnished and dressed one of our apartments at London Square Bermondsey. Very happy to say that just 3 days after a quick installation (made possible using... read more

    Kate McLure - Google Review


  • InStyle Direct helped us furnish a 2 bedroom flat that we are renting out. They helped us select high-quality furniture and window dressings from their packages and installed these within... read more

    Vivienne Mendonca - Google Review


  • Brilliant work by the entire team, helpful, professional, responsive and overall a very pleasant experience.

    D C - Google Review


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