The Laundry: A Hackney development that features high-quality furnishings

Collaborations between top London developers and leading interior designers have always created opportunities for creativity and growth. The working relationship that we at InStyle Direct enjoy with Regal London is a fine example of how two like-minded industry leaders can provide accommodation of consistently high quality in an ultra-competitive market. A partnership that began in 2019 continues to bear fruit and its latest, much-anticipated iteration – The Laundry – is due to complete soon.

A Hackney property that benefits from bespoke interior design

Located in London Fields, E8, The Laundry is a boutique development that sits in the heart of one of the capital’s most vibrantly creative quarters. The sheer eclectic energy that buzzes around the surrounding Hackney neighbourhood symbolises East London at its most energetic and entrepreneurial. The developers have shrewdly tapped into this ethos of industry and diversity by designing a scheme that overlooks the nearby canal, park and lido, while also being near a thriving artisan market. Made up of 58 one, two and three-bedroom apartments, The Laundry is just two stops away from the City, making it the ideal short-commute option for corporate professionals. An expansive roof garden, bike storage and professional concierge service are available to all residents.

Our property furnishing partnership with Regal London continues to add value

Experienced developers know that getting the development’s location and build quality is only half the task. Stunning interiors, coupled with imaginative use of light, space and colour are also key selling points which fire the imagination of investors, landlords and tenants alike. Having worked with InStyle on prestigious projects like The Clarendon, One St.John’s Wood and Fulton & Fifth, Regal London were confident that their latest build would benefit from a similar level of expertise. Aside from our flair for design, they would be able to rely on our core strengths of extensive research, quick turnaround times and a full understanding of the needs of prospective residents. Add to that an ethical approach to sourcing materials at competitive prices and it’s clear that InStyle would be the perfect fit. InStyle also provides a window dressing service that is ideally suited for showing off apartments in their best light: An important and useful tool for developers looking to stimulate sales.

From furniture packs to bespoke interior design: We’ve got Hackney covered

For the InStyle design team, furnishing an apartment at The Laundry was a matter of building on an already tried and trusted foundation. After installing one of our popular Gold furniture packs in one apartment, they were ready to provide an extra bit of glamour for the next. For this ongoing work, the developers called for bespoke touches which the team expertly provided.

As an alternative to Shoreditch and Hoxton, Hackney has almost the same walk/cycle-to-work convenience and proximity to funky bars and award-winning restaurants. It has definitely become a property hotspot in the sense that its Zone 2 location gives residents access to the best that London has to offer at a reasonable price point.

So, if you wish to learn more about how InStyle Direct’s design service and furnishing packs can help make your property stand out, please get in touch.

FAQs:

InStyle Direct has enjoyed a five year long working partnership with Regal London and. Our teams have worked on Regal London projects in St John’s Wood, Wembley and most recently, Hackney.
We have provided interior design concepts, bespoke furniture packages and window dressing services.
The InStyle Direct sales and design teams are meticulous in their initial research and also in the way that they interact with clients. Mood boards, one-on-one meetings and cost projections are all well in place before any plans are drawn up, with the developer being involved as much as possible.
High quality products, fast reaction times and a flair for design are only effective if they come with great communication skills and a readiness to be flexible. We combine these traits with an extensive knowledge of what attracts the right type of tenant and what keeps them.
The international background of our teams has given them unique insight into the way overseas investors see the London property market and the importance of keeping them in the loop with real-time updates is paramount. All situation reports are in the client’s preferred language and at the time of their choosing.

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