Newly Furnished City Rental Apartment Lets Within 24 Hours

Roman House Wood St EC2Y 5BA 1The priority for any landlord is to find a good tenant for their rental property – and quickly. But even a brand new apartment can take a while to let if tenants can’t visualise how they might live there. A plain, neutral living space can seem overwhelming – and dull.

Furnishing a Rental Property Helps It Let Quickly

The solution is simple. If you want to let your rental apartment quickly, you have to think about furnishings.

One of our most recent furnishing projects involved creating a stylish living space in a brand new apartment at Roman House, a luxurious development in Wood Street, London EC2. We designed a stunning living space and by using some lovely bright, modern colours, one that is fun to live in too. The apartment was let to a city professional within only 24 hours of coming onto the market and for a higher rent than similar flats in the area. So a happy landlord and a happy tenant.

And Now the Interior Design Detail

This City rental apartment is very much a ‘crash pad’ for a successful professional. The building is in the heart of the City of London, with a private gym and a 24 hour concierge – all the trappings of a glamorous, urban lifestyle. So the property’s interior has to be up to the mark.

Roman House Wood St EC2Y 5BA 1Roman House Wood St EC2Y 5BA 3Roman House Wood St EC2Y 5BA 5

Creating an Appealing Interior

We got to work on the apartment straight away, aware that the owner of the property wanted it let and bringing in a rental income as quickly as possible.

Colour Choices

First the practical issues. The apartment is a studio so making the most of the available space was a priority. The key to this is to use muted, subtle colours as a base to make the space feel light and bright. For a co-ordinated look in the open plan living, dining and kitchen area, which also helps to make the space feel larger, we chose furnishings that mirror and complement the colour and finish of the kitchen cabinets – a simple, sleek and ‘joined up’ look.

And now for some fun. To create this sophisticated yet contemporary space, we chose accessories in vibrant orange and cool light blue, bright and colourful without being too overpowering and just enough to give a lift to an otherwise subtle and pared back colour scheme. We chose one or two beautiful mirrors and a glass dining table to add to the feeling of light and space.

In the bedroom, we opted for soothing tones to create a luxurious but peaceful sleeping space. The colours complement and balance the main living area, tying in soft pale blues and creams with the blues in the living area.The bed has a stylish, upholstered headboard, adding to the chic, boutique hotel feel. It has four drawers in the base so is a great storage option too.

Roman House Wood St EC2Y 5BA 7Roman House Wood St EC2Y 5BA 8Roman House Wood St EC2Y 5BA 11

The apartment looks stunning but, perhaps even more importantly, our client is thrilled with it. He comments: “Furnishing my property to such a high standard has really set it apart from other flats in the same building. I would definitely suggest other landlords consider going down this route to ensure they find a tenant quickly – it really has made all the difference.”

And Alan Knightly of Hamptons International who let the property for our client had this to say: “The Roman House apartment let within 24 hours of coming to the market and at a very solid rent so this was a great result. The furnishings and dressing of the property definitely played a large part in this.”

It’s no coincidence that * 91% of our furnished properties are let at first applicant viewing. Our value-for-money, time-saving furnishing packages also enable estate agents and developers to offer an ancillary service to effectively market their properties swiftly to achieve optimum value. It is only with an impressive interior complete with contemporary, comfortable and durable furnishings, that a rental property will stand out in a highly competitive marketplace.

*figure based on data provided by Agents 28-30th Nov 2016

Author Image

Associate Director

Author: Max Prychidko

I joined InStyle Direct way back in 2008, starting my career as a Design Assistant. However, in the 17 years since then, I've honed my design skills and gathered the experience to take over as Head of Design Head and finally achieve my current role as an Associate Director. While working here, I have had the opportunity to help numerous clients create stylish and highly functional interiors that appeal to the rental market and homeowners alike. These experiences have helped me add immense value to my design knowledge and understanding of the property market. The design style I usually follow is minimalism and the use of clean lines that lead to uncluttered space and a timeless aesthetic. My objective is to enhance the property's visual experience, indoor comfort, and convenience to its optimum level. This approach helps tap the right tenant audiences and motivates private landlords and BTR developers to create stand-out interiors. The years I've spent in the interior design and furnishing industry have helped me gather valuable insights into what styles work best when putting together appealing interiors for the rental market. If you are a landlord, estate agent or BTR developer, stay tuned for my exciting design-led blogs.

Read more

Read less

Recent Post

Can the Right Furniture Increase Property Value? Here’s What...

Before After Many factors are considered when deciding on property value for sale or a suitable rent. While key physical...

Read More

Transforming an Outdated Home into a Contemporary Italian Masterpiece

Before Behind the blunt angles of the 50s utilitarian exterior, our team performed a complete refurbishment and redesign, complete with...

Read More

Renovation Nation: The Truth Behind Why Most Homebuyers Remodel...

According to a recent trends report by Zoopla, 64% or almost two-thirds of UK homebuyers in the last ten years...

Read More

Get in Touch

    Please select atleast one.

    What is 3 + 5 ?

    Core Services

    View Instyle Brochure

    High-End Services

    VIEW ANI M BROCHURE